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We are pioneering a new era of beauty that celebrates sunkissed skin.

Join our revolution of radiance. We don't run from the sun.

Your Private
Island Glow

In a landscape of anti-sun messaging, we promote balanced and responsible sun exposure. Our nurturing, naturally derived, skin-loving formulas, paired with sun protection will enhance your natural glow.

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Don't just take our word for it, read our glowing reviews
  • ★★★★★

    “I love how Blue Water Girls gives me a glowing tan quickly without spending hours in the sun. The serum is lightweight and non-greasy, and the fragrance is amazing”

    - Julianne N.
  • ★★★★★

    “I love to get a good summer glow and after using Blue Water Girls my friends could not believe how tanned I got, they were immediately asking what I used”

    - Laura S.
  • ★★★★★

    “Blue Water Girls has become my go-to for tanning. I love how it leaves my skin feeling moisturized and the scent is so so good! Highly recommend!”

    - Aesha S.
  • ★★★★★

    “I've tried many tanning products, but Blue Water Girls stands out. It is not sticky and messy and leaves my skin feeling soft and hydrated!”

    - Sabrina P.
  • ★★★★★

    “This is a summer must have! The fragrance reminds me of a perfect day at the beach, making it a joy to use. Will definitely repurchase!”

    - Athena A.
  • ★★★★★

    “My favorite thing about this product is how I can use it from day to night! The glow never ends and I get so many compliments.”

    - Brittany S.
  • ★★★★★

    “This product exceeded my expectations! I have never tanned so quickly. The serum is easy to apply, absorbs quickly, and leaves my skin feeling moisturized.”

    - Daniela B.
  • ★★★★★

    “I could not wait to get my hands on this. I love that I found fellow Black women that love and good summer glow. Thank you for making this with us in mind!!”

    - Christina W.
  • ★★★★★

    “The scent is unmatched, it really does transport you to a tropical island.”

    - Lisa M.
  • ★★★★★

    “Bravo ladies! This is my new addition to my summer skin routine. Can’t wait to see what you do next.”

    - Ally B.
  • Private Island Glow - Blue Water Girls
  • Private Island Glow - Blue Water Girls
  • Private Island Glow - Blue Water Girls
  • Private Island Glow - Blue Water Girls
  • Private Island Glow - Blue Water Girls
  • Private Island Glow - Blue Water Girls

Private Island Glow

Tan Accelerant Glow Serum

Private Island Glow is your secret weapon for a sun-kissed glow in an instant. This multi-tasking serum bronzes skin with a natural, even tan while accelerating the skin's ability to deepen that glow.

Feel & Smell

Feel: Enriched with moisturizing natural oils and a natural tan enhancer, it leaves your skin feeling soft and hydrated.

Smell: Sea salt, jojoba, and tuberose will transport you to your own private island retreat.

Features & Benefits

✓ Paraben Free
✓ Cruelty-Free & Vegan
✓ Dermatologist Tested
✓ Manufactured in the USA
✓ Packaging Made with Recycled Materials

Key Ingredients
  • Tyrosinol
  • Castor Oil
  • Squalane
  • Sunflower Oil
  • Shea Oil
Learn More

From the Founders

Blue Water Girls started from our love of travel and our post-vacation glow that always had people asking where we just returned from. We love embracing the sun, yet historically, darker complexions have been stigmatized and portrayed as undesirable.

We are shifting this outdated narrative and championing the gorgeous glow that comes from responsible sun exposure.

Our Story

Are you a Blue Water Girl?

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Follow us @forbluewatergirls
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